Demand
The demand for your goods and services is the amount the customers are willing and able to buy at any given time. There is an inverse relationship between demand and price, which is expressed in the ‘law of demand’. This… Continue Reading
The demand for your goods and services is the amount the customers are willing and able to buy at any given time. There is an inverse relationship between demand and price, which is expressed in the ‘law of demand’. This… Continue Reading
Sales forecasting involves determining the sales a business is expected to make in a given period. This could be the first three or six months or even a year. Forecasting can help you determine or identify cash flow problems. You… Continue Reading
The promotional mix is the combination of tools used to promote a product. There are four aspects to the promotional mix; sales promotion, advertising, personal selling and public relations. This article looks at sales promotion and advertising. Sales Promotion Sales… Continue Reading