With regards to your website, additional consideration ought to be paid to the details to ensure it performs ideally to fulfill its need. Here are five essential guidelines to make sure your website performs well.
1) Avoid splash pages
Splash pages are the main pages you see when you land on a website. They typically have a lovely picture with words like “welcome” or “click here to enter”. Quite often, they are just like lovely pictures with no genuine reason. Try not to give your visitors a reason to exit your website – which sometimes happen when they encounter these pages. Instead, give them a reason to stay and explore further.
2) Avoid excessive banner adverts
Instead of adding too many banner advertisements, weave your affiliate links and other adverts into your website content. This way it doesn’t come across as overt and annoying.
3) Use straightforward navigation
You need a basic and exceptionally clear navigation menu that anyone, regardless of age, can easily utilize. Avoid confused Flash based menus or multi-layered drop down menus. If your visitors don’t know how to explore your website, they will leave.
4) Have an unmistakable indication of where your user is
Do not confuse visitors – they should know where they are on your website at anytime and be able to browse the information they seek and move to other areas of the website they wish to.
5) Avoid utilizing sound on your site
Be careful of how you add audio to your website – this can be quite annoying, especially if you add it on several pages or in a sidebar. If you do include sounds, ensure visitors can easily turn it on or off if they wish to.